Exploring The Future of Augmented Reality Marketing

Exploring The Future of Augmented Reality Marketing

Amazingly, out of the $3 trillion that’s spent by consumers in commerce prior to Coronavirus, only 9% is actually spent online. This widespread favouring of physical shopping has prompted more brands to look at adopting digital methods for fooling shopping as a way of...
AR vs VR vs MR: The Ultimate 2021 Guide

AR vs VR vs MR: The Ultimate 2021 Guide

Today, rapidly developing technology has given rise to a series of exciting acronyms that carry a special level of significance for an array of industries. Augmented reality (AR), virtual reality (VR) and mixed reality (MR) have grown exponentially over the past...
How Does Virtual Reality Work: The Ultimate 2021 Guide

How Does Virtual Reality Work: The Ultimate 2021 Guide

You probably already come across and interacted with Virtual Reality’s cousin – Augmented Reality (AR) in your daily life. Sometimes without even realising it. Filters on Snapchat and Instagram, the ‘try before you buy’ trend offered by a number of retailers and...